客户：劲牌
行业：快消品
品牌名称：养生一号
养生一号酒，一份追求纯净与优雅的品牌。
瓶身设计采用了流线型线条，如水波般铺满整个瓶身，彰显了产品的活力与流动感。这种设计风格同时也象征着人们对健康和自然的追求，为产品赋予了一种动感与生命力。
品牌的倾斜标识以手写英文字体的形式呈现，给人一种自由、灵动的感觉。每一笔每一划都流露着手工艺的韵味，让人联想到艺术家的创作，彰显了品牌的国际化风格。这种手写字体散发着一种个性与时尚的氛围，让人们感受到品牌的时尚和国际范儿。
与此同时，中文楷体的运用则突出了品牌对传统文化的尊重和传承。楷体的笔画端庄而工整，代表着中国传统书法艺术的精髓。它将品牌与中华文化紧密联系在一起，彰显了品牌对传统文化的热爱和追求。这种传统文化的呈现，使养生一号更具魅力和内涵，与国际化元素相得益彰。
Health One Wine, a brand dedicated to purity and elegance.
The bottle design adopts streamlined lines that flow across the entire bottle, resembling water ripples and showcasing the product's vitality and fluidity. This design style also symbolizes people's pursuit of health and nature, infusing the product with a sense of dynamism and vitality.
The brand's slanted logo is presented in handwritten English typography, evoking a sense of freedom and agility. Each stroke carries the charm of craftsmanship, reminiscent of an artist's creation, highlighting the brand's international style. This handwritten font exudes a personality and fashionable atmosphere, allowing people to feel the brand's trendiness and international appeal.
Simultaneously, the use of Chinese calligraphy font emphasizes the brand's respect for and inheritance of traditional culture. The strokes of the calligraphy font are dignified and neat, representing the essence of traditional Chinese calligraphy art. It closely connects the brand with Chinese culture, showcasing the brand's love for and pursuit of traditional culture. The presentation of this traditional culture makes Health One Wine more charming and meaningful, complementing the international elements.
